Cartier x Vogue

︎Cartier, On The Way
︎Creative Direction, Casting, Concepting, Edit Direction


In partnership with Cartier, this first-of-its-kind, cross-platform Vogue campaign celebrates the iconic brand’s star-studded Met Gala invitees. Ambitious in production and directed in dual part by Alice Kong and Jordana Koffsky, each fabulous ambassador stars in an original film and TikTok. 


 

︎Programming

Original film (watch it!)
Social campaign (here)




︎Look & Feel



















Mark