YSL x GQ x Mark Seliger
YSL x GQ x Mark Seliger
︎Lenny Kravitz Goes Back To His Roots
︎Creative direction team, Post production
Dressed entirely in Saint Laurent, Lenny Kravitz — multiple Grammy-winning musician and fashion icon — pays homage to his family’s native country. Shot by the renowned Mark Seliger, the film weaves together original poetry written by Lenny Kravitz, sumptous Bahamian nature footage, and key YSL pieces.
The film exemplifies the natural cool factor that Lenny Kravitz and YSL bring to any situation. Nothing too precious or “clean” — an emotive, passionate communion with nature.
Creative direction by Berry English and Lily di Costanzo.
︎Programming
Original GQ film (watch it!)
Original photography (right here!)
Social campaign (check it out!)
︎Look & Feel
